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Quick take

What to actually look for in a first sex toy — safe materials, realistic budget ranges, and how to pick something you'll use again instead of shelving.

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Most people's first bad experience with a toy isn't about the toy being "wrong" for them — it's about material, noise, or complexity getting in the way before they even find out what they like. This guide skips the roundup format and focuses on the handful of things that actually separate a first toy you'll keep using from one that ends up in a drawer.

Materials to look for

This is the one area worth being genuinely picky about, because it affects both safety and how the toy feels.

Materials to avoid

Quick materials test: body-safe silicone has almost no smell and doesn't feel tacky or sticky to the touch. If a toy has a strong rubber or plastic odor out of the package, that's often porous material off-gassing — worth reconsidering.

How to pick a first toy

Start with what kind of stimulation you already know you like from masturbation or partnered sex, rather than guessing at something entirely new. A few starting points:

Skip anything with more than one or two features for a first purchase. Multiple motors, app connectivity, and a dozen vibration patterns sound like more value, but they mostly add ways for a first experience to go sideways — a dead app connection, a pattern that's actually unpleasant, a learning curve that gets in the way of just finding out what feels good.

Realistic budget ranges

A regional aside, for Canadian readers: Tina Fetner's Sex in Canada research found the Prairie provinces reporting the most sex-toy use of any Canadian region, with Quebec reporting the least — regional differences the book generally describes as fairly small compared to the anglophone/francophone divide.

A separate, more recent national survey — Leger's January 2025 Canadian Sex Life Survey, 932 sexually active adults — asked how often people incorporate toys into their sex life specifically (not lifetime or occasional use). The clearest pattern was a steep age drop-off:

33%Ages 18–34 who always/often incorporate sex toys
28%Ages 35–54, same measure
9%Ages 55+, same measure

Sexually satisfied respondents also reported regular toy use more often than unsatisfied ones (26% vs. 17% — correlation, not proof toys are the cause), and LGBT2Q+ respondents reported regular use noticeably more often than heterosexual respondents (33% vs. 21%). A separate Canadian study (1,435 participants, overwhelmingly women) found 52.3% had ever used a sex toy — a lifetime measure, not directly comparable to Leger's "always/often" figures, and a good illustration of how much the exact question asked changes the headline number.

If you're wondering which type is actually the popular first buy: vibrators lead by a wide margin in the two Canadian surveys that break it down by type, with dildos a distant second and butt plugs/anal beads further behind — worth knowing if you're overwhelmed by the sheer variety on a retailer's site and just want a reasonable starting point. See all our verified Canadian sex-research stats →

Once you've got a sense of what you like, it's worth reading up on care as well — silicone toys in particular react badly to the wrong lubricant, which is covered in our guide to cleaning and storing toys.

Where to buy
As an Amazon Associate, Clove earns from qualifying purchases. Confirm material — medical-grade silicone, body-safe — on the retailer's page before buying. See our disclosure.
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